Archives Online at Indiana University

Call Number
88-020

Physical Description

55 pages; 3 tapes, 1 7/8 ips, 2 hours 20 minutes; index

Interviewer
Harrah-Conforth, Jeanne

Access Status

Restricted (the tapes are closed, written permission must be obtained from interviewee for any quotation of interview.)

Scope and Content Note

The interviewee discusses a background which led to a desire to get into the field of philanthropy. The various struggles of getting into and moving to the top positions in the fundraising field are discussed. Also discussed are the many changes occurring within the field, especially those pertaining to changing roles of women.

• Keywords
• • Corporation Names
  • CASE
  • Girl Scouts of the USA
  • National Society of Fund Raising Executives
• • Occupation Names
  • philanthropist
• • Personal Names
  • Leone, Henry
• • Subjects
  • fundraising skills
  • philanthropic changes
  • public image

Call Number
88-001

Physical Description

84 pages; 4 tapes, 1 7/8 ips, 3 hours 10 minutes; index; photocopied pictures of interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

George A. Brakeley Jr., born in 1916, discusses his father's first experiences with John Price Jones and how these experiences brought him into the field of fundraising. He talks about the impact serving in the United States Army had on his life. Also, Brakeley recalls friendships he has made through his career and the satisfaction he has gained from his work as a fundraising consultant. He discusses the distinctions between his professional and personal life and shares memorable fundraising campaigns he has been involved with. He discusses the fact that his son is now involved in the field of philanthropy and the changes that have occurred over the generations.

• Keywords
• • Corporation Names
  • Brakeley, John Price Jones, Inc.
  • John Price Jones, Inc.
  • United States Army
• • Occupation Names
  • fundraising consultant
• • Personal Names
  • Jones, John Price
• • Place Names
  • Canada
  • France
  • United Kingdom
  • United States
• • Subjects
  • A Campaign Director's Manual
  • employee retention
  • employment qualifications
  • moonlighting
  • philanthropic changes
  • philanthropic lifestyle
  • public image
  • social classes

Call Number
88-009

Physical Description

50 pages; 4 tapes, 1 7/8 ips, 2 hours 40 minutes; index; photocopied picture of interviewee; professional history of interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Charles A. Brecht, born in 1918, discusses a little about his upbringing, especially his mother' influence on him to go to college. By accepting a position as Alumni officer at St. John's University while still a student, Brecht indirectly entered the field of fundraising. Following this, he got a position with John Price Jones, Inc. Brecht discusses the history of this company, its merger with Brakeley and Co., and the changes that have been and still are occurring in the field of philanthropy.

• Keywords
• • Corporation Names
  • Brakeley, John Price Jones, Inc.
  • John Price Jones, Inc.
• • Occupation Names
  • philanthropist
• • Personal Names
  • Brakeley, George A., Jr.
  • Jones, John Price
• • Subjects
  • Catholic universities
  • donor motivations
  • fundraising skills
  • philanthropic changes
  • public image
  • religion

Call Number
88-008

Physical Description

37 pages; 2 tapes, 1 7/8 ips, 2 hours 35 minutes; index; curriculum VITAW

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Melvin D. Brewer, born on March 6, 1913, discusses his life, especially the impact of the Great Depression, growing up, as a student, and as a Director of Admissions at Washington and Jefferson College. He discusses the effects serving in the military during World War I had on his outlook on life, as well as how these experiences opened him up to the philosophy of philanthropy. Brewer further expresses he intrinsic benefits of the fundraising field.

• Keywords
• • Corporation Names
  • Ketchum, Incorporated
  • Marts and Lundy, Incorporated
• • Occupation Names
  • admissions dean
  • philanthropist
• • Personal Names
  • Morgan, T.S.
• • Subjects
  • donor motivations
  • Great Depression
  • job satisfaction
  • philanthropic changes
  • philanthropic ethics
  • public image
  • religion

Call Number
88-015

Physical Description

34 pages; 2 tapes, 1 7/8 ips, 1 hour 30 minutes; index; photocopied picture of interviewee; biographical sketch of interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Donald Campbell, born on October 24, 1935, recalls his upbringing in a very small rural area as very service oriented through his grandfather's store. Campbell discusses his involvement in the United States Army Navy and its motivational influence on him to study seriously in college. At Finn college, Campbell's involvement in fundraising for his fraternity led him to a position in the Alumni Association. Campbell went on to hold a number of important positions in several fundraising organizations before becoming president of his own company. He discusses the setbacks and changes in the field of Philanthropy.

• Keywords
• • Corporation Names
  • Campbell and Company
• • Occupation Names
  • philanthropist
• • Subjects
  • employee retention
  • job satisfaction
  • philanthropic changes
  • philanthropic leadership
  • public image
  • volunteerism

Call Number
88-011

Physical Description

51 pages; 3 tapes, 1 7/8 ips, 2 hours 14 minutes; index

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

William Heinley, born in 1915, begins with his early life and extends through the nineteen seventies. The account heavily focuses on the twenties and thirties with such topics as farming methods, land equipment prices, effects of the Great Depression, and New Deal legislation. Crop introductions, livestock farming and mechanization are concerns during the forties and fifties, while skyrocketing land prices and the decline of the automotive industry have a detrimental impact through the end seventies.

• Keywords
• • Corporation Names
  • National Society of Fund Raising Executives
  • Salvation Army
• • Occupation Names
  • philanthropist
• • Personal Names
  • Seymour, Harold J.
• • Place Names
  • Cooperstown, New York
• • Subjects
  • fundraising skills
  • job satisfaction
  • philanthropic changes
  • philanthropic ethics
  • religion

Call Number
88-017

Physical Description

53 pages; 3 tapes, 1 7/8 ips, 2 hours 35 minutes; index; photocopied pictures of the interviewee; professional experience of the interviewee; fundraising pamphlet

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Franklyn T. Cook discusses his religious upbringing and his exposure to human services as a child. He discusses his education and his unplanned employment as a social worker as well as his service in the United States Army, and how these different experiences gave him different perspectives of people in need. Cook speaks of his experiences in the field of fundraising and the part religion has often played. He discusses the many changes that have occurred and are continuing to occur in philanthropy. Cook describes fundraising as an art rather than a science.

• Keywords
• • Corporation Names
  • American Association of Fund Raising Council
  • National Society of Fund Raising Executives
  • United Way of America
  • YMCA
• • Occupation Names
  • philanthropist
  • social worker
• • Personal Names
  • Gurin, Maurice G.
• • Place Names
  • Rhode Island, New York
• • Subjects
  • philanthropic changes
  • philanthropic ethics
  • public image
  • religion

Call Number
88-010

Physical Description

68 pages; 4 tapes, 1 7/8 ips, 2 hours 38 minutes; index; photocopied picture of interviewee; professional background of interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

John G. Foerst, born in 1927, discusses his upbringing and the effects the Great Depression had on his family. Foerst talks about his experience as a social worker and then the beginnings of his exposure to the fundraising field. After serving as a New York State Representative, Foerst speaks of his desire to settle down and become a lawyer, of his inadvertent introduction introduction to Community Counseling Services, and of his choice to remain in the field of philanthropy rather than continue with law school. Through his time in the field, Foerst discusses philanthropy's religious background, and the many changes that have and continue to occur. He also discusses the expansion of philanthropy throughout the world.

• Keywords
• • Corporation Names
  • American Association of Fund Raising Council
  • Community Counseling Services
• • Occupation Names
  • philanthropist
• • Personal Names
  • Janeske, Jerry
  • Wiener, Henry
  • Zimmerman, Frank
• • Subjects
  • employment qualifications
  • job satisfaction
  • philanthropic changes
  • public image
  • religion

Call Number
88-016

Physical Description

55 pages; 3 tapes, 1 7/8 ips, 2 hours 20 minutes; index; photocopied pictures of the interviewee; interviewee's resumé

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Jane C. Geever, born in 1946, discusses her childhood and the fact that both of her parents were involved in a sort of fundraising and human services through both the community and the church. Geever talks about her aspiration to work in the UN, but once there her disillusions of the field. She discusses her enjoyment of the fundraising aspect of her job in the UN and her consequent decision to join the field of fundraising. Once in the field, Geever describes her natural talent as it flourished and eventually led to stating her own firm. Geever, being one of the first leading ladies in the field of fundraising, discusses the ups and downs of this position as well as the changes she has both witnessed and been a part of.

• Keywords
• • Corporation Names
  • American Association of Fund Raising Council
  • J.C. Geever, Incorporated
  • National Society of Fund Raising Executives
• • Occupation Names
  • philanthropist
• • Personal Names
  • Gurin, Maurice G.
• • Subjects
  • employment qualifications
  • foundation competition
  • fundraising council
  • in-house fundraising
  • job satisfaction
  • philanthropic changes
  • philanthropic ethics
  • public image

Call Number
88-004

Physical Description

84 pages; 4 tapes, 1 7/8 ips, 3 hours 33 minutes; index

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

E. Burr Gibson discusses growing up in a big family environment. He talks about planning to go for a master's degree on a fellowship, being approached by the March of Dimes and making the decision to take a position with the March of Dimes to gain experience and prestige rather than pursue higher education. This led him into a career in the field of fundraising. Gibson discusses the different levels of fundraising and the different techniques associated with each. He also discusses the history of philanthropy through Marts and Lundy, Incorporated and compares it to the rest of the world.

• Keywords
• • Corporation Names
  • March of Dimes
  • Marts and Lundy, Incorporated
• • Occupation Names
  • field representative
  • philanthropist
• • Subjects
  • donor motivations
  • education
  • foundation competition
  • fundraising skills
  • fundraising strategies
  • philanthropic changes
  • philanthropic ethics
  • public image
  • religion

Call Number
88-018

Physical Description

42 pages; 2 tapes, 1 7/8 ips, 1 hour 44 minutes; index; photocopied picture of the interviewee; professional biography of the interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Restricted all quotes must remain anonymous, unless written permission is granted by the interviewee.)

Scope and Content Note

Henry Goldstein, born in 1933, discusses his early involvement in the field of fundraising through the New Jersey Community Chest and his early enjoyment of the work. He discusses his subsequent frustrations with the corruption in the Community Chest and surrounding corporations which led to his employment with the United Way of America and Harold Oram, Inc. Goldstein talks about the natural traits which he believes a good fundraiser must possess. He also discusses the changes that have occurred within the fundraising field, as well as what may come in the future.

• Keywords
• • Corporation Names
  • Harold L. Oram, Incorporated
• • Occupation Names
  • philanthropist
• • Personal Names
  • Oram, Harold
  • Tracey, Lee
• • Subjects
  • fundraising skills
  • philanthropic changes
  • public image
  • religion

Call Number
88-019

Physical Description

65 pages; 3 tapes, 1 7/8 ips, 2 hours 3 minutes; index

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Toni K. Goodale, born in 1941, discusses her active role at Smith College, which eventually led to an offer to work as a Fund Agent at her alma mater. She talks about learning the job and the fundraising business through her female role models. Goodale discusses going out on her own as a woman and the growth the field of fundraising has undertaken. She also discusses lingering misconceptions and problems within the field, including ethical issues.

• Keywords
• • Corporation Names
  • American Association of Fund Raising Council
• • Occupation Names
  • fund agent
  • philanthropist
• • Subjects
  • fundraising skills
  • fundraising strategies
  • job satisfaction
  • philanthropic changes
  • philanthropic ethics
  • public image

Call Number
88-003

Physical Description

53 pages; 4 tapes, 1 7/8 ips, 2 hours 25 minutes; index; photocopied picture of the interviewee; newspaper article about the interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Maurice G. Gurin, born in 1911, discusses his physician father's strong influence to work not for profit. He expresses his early interest in journalism and his work in public relations which inadvertently brought him to writing fundraising materials for organizations. Gurin discusses actually getting into the field and how the more he got into it, the more he enjoyed it. He also discusses the direction in which the field of philanthropy seems to be going.

• Keywords
• • Corporation Names
  • American Association of Fund Raising Council Trust
• • Occupation Names
  • philanthropist
• • Personal Names
  • Bowen, Lewis H.
• • Subjects
  • donor motivations
  • education
  • fundraising failures
  • fundraising skills
  • job satisfaction
  • philanthropic changes
  • philanthropic ethics
  • salaries

Call Number
88-012

Physical Description

74 pages; 4 tapes, 1 7/8 ips, 2 hours 30 minutes; index; biography of interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open tapes 3 and 4 [of the second interview] are closed)

Scope and Content Note

Donald L. Kersting, born on April 1, 1922, discusses his father's great influence on him both personally and professionally. He discusses his father's involvement in the field of fundraising through John Price Jones, Inc. until beginning a firm of his own. Kersting talks about not wanting to get into the field of philanthropy due to his father's large circle of influence, but he eventually decided to give it a try and became increasingly intrigued by philanthropy.

• Keywords
• • Corporation Names
  • Kersting, Brown & Company
  • United States Air Force
• • Personal Names
  • Kersting, Carl
  • Seymour, Harold J.
• • Subjects
  • fundraising skills
  • job satisfaction
  • philanthropic changes
  • public image

Call Number
88-013

Physical Description

37 pages; 2 tapes, 1 7/8 ips, 1 hour 30 minutes; index

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Michael Radock discusses the strong work ethic he believes came from his upbringing. He discusses his interest in journalism during college. Radock goes on to talk about the differences in philanthropy around the world as apposed to America, as well as regional differences within America itself. He explains the "five I's formula", what works in philanthropy, and shares some experiences of his own in the field of fundraising.

• Keywords
• • Corporation Names
  • Council for Advancement and Support of Education
  • National Society of Fund Raising Executives
• • Occupation Names
  • philanthropist
• • Subjects
  • donor motivations
  • fundraising skills
  • philanthropic changes
  • philanthropic ethics
  • regional differences

Call Number
88-005

Physical Description

97 pages; 5 tapes, 1 7/8 ips; 3 hours 27 minutes; index

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Henry A. Rosso, born on June 13, 1917, discusses his Italian upbringing and large family. He talks about running his own newspaper shortly after high school, and later working in public relations. Rosso speaks of getting into the field of fundraising and learning about it through his work in public relations. This eventually led to a position at Brakeley, John Price Jones, Inc. Rosso discusses moving up in the business into an unfulfilling management position; he soon went out on his own. Rosso talks a lot about the beginnings of the Fund Raising School, the changes that have occurred, and the courses it has to offer. He also discusses family of a fundraising professional.

• Keywords
• • Corporation Names
  • Brakeley, John Price Jones, Incorporated
  • Fund Raising School
• • Occupation Names
  • journalist
• • Personal Names
  • Brook, Anita
• • Subjects
  • education
  • employee retention
  • fundraising strategies
  • job satisfaction
  • philanthropic changes
  • public image

Call Number
88-014

Physical Description

33 pages; 2 tapes, 1 7/8 ips, 1 hour 30 minutes; index; professional biography of the interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Patrick J. Ryan, born in November of 1940, discusses his visual impairment of being legally blind and how that has affected him. He discusses his interest in the field of philanthropy at a young age, though he did not know its name. Ryan talks about his employment as assistant dean at his alma mater, the University of Kentucky following some work he did with his fraternity and how this job led to a position with Marts and Lundy, Incorporated Ryan expresses his enjoyment of the profession of fundraising.

• Keywords
• • Corporation Names
  • Marts and Lundy, Incorporated
• • Occupation Names
  • philanthropist
• • Personal Names
  • Downes, Michael
• • Subjects
  • employee retention
  • fundraising skills
  • job satisfaction
  • philanthropic changes
  • public image

Call Number
88-006

Physical Description

60 pages; 4 tapes, 1 7/8 ips, 2 hours 26 minutes; index; photocopied pictures of the interviewee; article written by interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

John J. Schwartz, born on August 28, 1919, discusses the hardships of growing up during the Great Depression. He discusses his involvement with the United States Air Force during World War II and the effects this experience had on him including his goal to help society. Schwartz talks about getting hired by John Price Jones and giving up on the idea of college. He discusses the history of the AAFRC in depth and the changes that have occurred since its origin, as well as other organizations that have come into being within the field of philanthropy.

• Keywords
• • Corporation Names
  • American Association of Fund Raising Council
  • John Price Jones, Inc.
  • National Society of Fund Raising Executives
  • United States Air Force
• • Occupation Names
  • philanthropist
• • Subjects
  • education
  • fundraising skills
  • Giving USA
  • National Philanthropy Day
  • philanthropic changes
  • philanthropic ethics
  • philanthropic organizations
  • public image

Call Number
88-007

Physical Description

25 pages; 1 tape, 1 7/8 ips, 1 hour; index; photocopied picture of the interviewee; biography of the interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Wolcott D. Street, born on September 4,1906, discusses his upbringing in a single parent home with his mother, as well as his tough experience at boarding school. He discusses his inadvertent beginning in the field of fundraising due to a lack of employment, and his educational ties to John Price Jones through Exeter prep school and Harvard University. Street talks about his move from one company to another and his various mentors who taught him the fundraising business.

• Keywords
• • Corporation Names
  • John Price Jones, Incorporated
• • Personal Names
  • Duncan, Robert F.
  • Jones, John Price
• • Subjects
  • education
  • philanthropic changes
  • public relations

Call Number
88-002

Physical Description

89 pages; 5 tapes, 1 7/8 ips, 3 hours 23 minutes; index; photocopied pictures of interviewee

Interviewer
Harrah-Conforth, Jeanne

Access Status

Open

Scope and Content Note

Harold T. Treash, born in 1918, discusses the influence his parents had on him in the areas of morale, ethics, and hard work. He talks about his work with the YMCA, which centered around fundraising. He enjoyed this work in the field of philanthropy and it eventually led him to a full time career as a fundraising counselor. Treash discusses the unchanging principles of fundraising and describes the differences between a fundraiser and fundraising counsel. He also talks about volunteers and their impact on the field of fundraising.

• Keywords
• • Corporation Names
  • YMCA
• • Personal Names
  • Ward, Charles
• • Place Names
  • fundraising counselor
• • Subjects
  • education
  • fundraisers
  • fundraising council
  • fundraising skills
  • job satisfaction
  • philanthropic changes
  • philanthropic principles
  • public image
  • regional differences
  • religion
  • salaries
  • war